Mike Worhach, President and CEO of Sepaton, walked into the Starbuck’s where I was meeting  Paul Gillin this morning, and said, “Every time I see you, you’re taking notes.” Confirming once again that it’s important to surround yourself with people smarter than yourself, I was having a follow-on to my meeting with Paul last week.  Paul has been amazingly generous with his time, given that he has started writing another book.  I’m eight chapters into his book from last year (2007, for those of you who are keeping track), The New Influencers, and I wanted to pick his brain on how he might be able to help one of our clients.  But I also got an added bonus, which was getting a few quick tips that could make a big difference for anyone.  Here’s one. (more…)